Displaying items by tag: marketing

Nowadays, consumers are relying on technology to achieve any number of tasks. They are “plugged in." Yes, they are linked worldwide and locally through social media networks.

Instead of flipping through catalogs, magazines and newspapers, they’re browsing websites and searching for information and online reviews about the products and services they want. They’re throwing to the garbage direct mailers and checking their email for coupons instead. What about phonebooks? Very few people under 70 use them.
Published in Let's Talk Business
Monday, 30 May 2011 00:57

Social Media Marketing

The Marketing Paradigm has shifted. Nearly all consumers (97%) now use online media when researching products or services. The misconception is that only young people use these technologies when in fact, nearly all of the buying public now uses them.
Published in Let's Talk Business
Wednesday, 08 September 2010 02:52

Promotions: Do They Have a Place?

When your mechanic sends you a coupon for a discount on an oil change, or your local coffee shop rewards you with a free cup of coffee every tenth time you buy, you're seeing a promotional program in action.

 

A promotion is a planned strategy for increasing sales over a short period. A promotion adds value to the product or service offered. It stimulates sales for reasons other than the product's inherent benefits.

 

Published in Let's Talk Business

Mission

Brighten the image and brand awareness of small businesses creating fabulous, compelling, unique design; and marketing support resources, in a way that gains them local awareness and Internet presence.

Vision

Eliminate the disregard that destroys small businesses by creating designs that inspire and thrive entrepreneurs; while igniting their minds to seek opportunity, growth and achieving their marketing goals.

Values

Passion & Enthusiasm
Inspiration & Creativity
Honesty & Integrity
Encouragement & Ambition
Mindful Communication
Knowledge & Wisdom
Patience & Endurance